#51 - How to Effectively Sell Without Being Salesy
To be frank, the techniques that make customers uncomfortable are often simply poor sales skills. Selling is meant to be an act of service enjoyed by both customers and businesses. When selling is done correctly, both you and your client can enjoy the process.
Put those earbuds in and listen right away but if you want a sneak peek of what we talk about during the interview, here you go:
- Connect first
- Listen more than you speak
- Sell a transformation, not a product or a service
- Speak about them, not you
- Allow yourself to move on
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